SPECTATORS are being urged to support a wheely-big fundraiser for Dorset lifesavers.

Dorset and Somerset Air Ambulance is holding its 8th annual Coast to Coast (C2C) Cycle Challenge this Sunday, May 13.

The charity hopes the public will come out in support of the 600 cyclists taking part.

The event, which is not a race, involves a challenging 54-mile ride from Watchet Harbour, Somerset, to West Bay.

A staggered start will see stronger cyclists set off first at 11am with the less experienced riders departing at 11.15am.

A shorter 11-mile route starts at the Royal Oak in Drimpton at 2pm and also finishes at West Bay.

Last year’s event saw people of all ages and abilities take part, raising more than £74,000 (including Gift Aid) for the life-saving charity.

The challenge is very popular with riders – the event sells out within days – including patients who have experienced the work of the air ambulance first-hand and those who take part in memory of a loved one.

Supporters will be able to encourage the Coast to Coast cyclists at the starting point, along the route or at the finishing line celebrations at East Beach Car Park in West Bay.

As well as individual sponsorship of the cyclists, the charity has set up two other ways in which donations can be made. These are via www.dsairambulance.org.uk/c2c/donate or by mobile phone, text DSAA18 £5 (or any amount) to 70070.

Bill Sivewright, Dorset and Somerset Air Ambulance Chief Executive Officer said: “Our Coast to Coast Cycle Challenge is a fantastic occasion and the atmosphere is incredible. It will certainly be an emotional day all round given the fact that some of those taking part include patients who have experienced the work of the air ambulance first hand."

He added: “We are extremely proud of this event; it is the only event that we organise ourselves. Every year it seems to get better and better and that is mainly due to the wonderful team of volunteers, members of the public and local businesses who help us with marshalling and keeping the cyclists safe. Our thanks go to the event sponsors and the various pit stop locations along the route.

“Finally, a very big thank you to all the cyclists taking part. Let’s hope the weather stays fine and we raise as much as possible."