A friendly new face is showing people in Dorset how easy it is to get better broadband.

Digital Norm has been developed by the Superfast Dorset programme. His family switches to superfast broadband and saves money at the same time. ‘Norm’ has been appearing in town centres, local newspapers, on council buses and social media. And there’s an online animation showing how Norm and his family transform their home WiFi.

More than 97 per cent of Dorset premises can now get superfast fibre broadband and over half of homes and businesses have already switched, making it the norm in Dorset. These faster, more reliable connections mean everyone can be online at the same time, quicker downloads, TV and films on demand and video calling without the annoying lag. But the uplift in speeds isn’t automatic – you must contact your internet provider and ask to switch to fibre broadband. Superfast Dorset won Government funding to create the Digital Norm campaign including the short film, which can be seen at www.dorsetcouncil.gov.uk/superfast

If you need a little help using computers or the internet phone 01305 221048 and Superfast Dorset will match you with one of its Digital Champion volunteers in your area.